Renée Sabo

Urban Soirée®

Renée’s lifelong love affair with weddings started out as a high school dream that quickly evolved as she pursued a career in the industry throughout college and beyond. From rentals to planning to catering, her diverse experience has touched every corner of the industry and has led to her role as a multifaceted thought leader for event professionals everywhere.

Inspired to start her own business, Renée received her MBA with a focus in entrepreneurship and quickly put her degree to work when she launched Urban Soirée® in 2017. Today, her award-winning company delivers elevated and romantic celebrations through full-service wedding planning and design for couples on the East Coast and destinations worldwide. Renée’s success with Urban Soirée® has earned her and her company numerous accolades, including being named as the Best of Boston® 2020 – Best IRL Wedding Planner by Boston Magazine. She was also recognized as ILEA Boston’s Top Planner in 2019 and has ranked in WeddingWire’s Couples’ Choice Awards for three consecutive years since opening her doors.

When she’s not busy bringing her clients’ dreams to life, she’s committed to providing quality education to the industry through her podcast, The Confetti Hour, where she shares insight and fosters candid conversations with experienced wedding creatives. Her devotion to the future of the industry extends to her role as President of ILEA Boston, as well as her passion for one-on-one mentoring with the next generation of planners.

Renée resides in Boston with her husband, Chris, and their dachshund, Lincoln. In her spare time, you can often find her sipping on bubbly & oysters with friends, exploring the charm of New England, or traveling to far-flung destinations seeking out new cultures and design inspiration.

Speaking Topics

  • How to Seamlessly Set Client Expectations in Wedding & Event Planning
  • Creating Emotional Marketing to Attract Luxury Clientele
  • 5 Steps to Strategically Position Yourself in the Wedding Marketplace
  • Carving Out Your Role as a Designer and Planner Without Stepping on Toes


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Getting to Know You

What topics do you enjoy speaking on the most?

I light up when I have the opportunity to share my joy and love for the planning & design process of an event, as well as getting to share tips on successful mentoring, creative education and marketing for wedding creatives.

What topic would you love to tackle next?

-Streamlined Systems that still deliver a high touch client experience

-Understanding Industry Markets

-How Being Self-Aware can help you grow as an Industry Professional

-Understanding Communication Styles to Better Serve Your Clients

How would you describe your speaking style?

Light-hearted, personable, detailed-oriented with a storytelling mindset. 

What has been your favorite speaking engagement to date?

Speaking at ALT Summit in Palm Springs was such an incredible experience because I was surrounded by such an intelligent, diverse, and motivated group of creatives!

When heading to a wedding industry conference, I never leave home without my….

My iPhone, a cute note pad, colorful pens & my lip gloss!

Where would you love to speak next?

I am always seeking to speak at the next big creative wedding conference!